Swarovski opens Delhi store at DLF Promenade in Vasant Kunj

Swarovski, the Austrian luxury jewellery and crystal brand, has opened a new store at DLF Promenade in Vasant Kunj, New Delhi, according to a report published on 31 October 2026. The report does not give the exact opening day, the store's unit number or its floor.

The store sells the brand's crystal jewellery, watches and other collections. The range includes necklaces, earrings, bracelets and rings, with precision-cut crystals used across the pieces. The brand positions them for premium fashion and gifting. The report says the store expands Swarovski's physical retail presence in India's luxury shopping segment, and that it gives Delhi shoppers a place to buy the collections in person.

About the mall

DLF Promenade sits on Nelson Mandela Road in Vasant Kunj, close to the Jawaharlal Nehru University campus, which divides the Vasant Kunj and Vasant Vihar areas. DLF opened the mall in 2009. It spreads over about 4.6 lakh square feet and is connected to two neighbouring malls, Ambience Mall and DLF Emporio, for a wider shopping circuit.

DLF's own release from November 2024 put the mall at 110 brand stores and 10 kiosks. The count may have changed since. DLF describes the mall as the fashion-forward mall of Delhi-NCR. Listings show opening hours of 11:00 AM to 10:00 PM on most days. The nearest metro station is Vasant Vihar on the Magenta Line, and listings say the mall is a short auto ride from it.

What it means for luxury buyers

For shoppers, the store adds one more international accessories brand to a South Delhi mall that already carries apparel, beauty and dining labels. The store is a tenant opening inside an existing mall. It does not involve a residential project, a land deal or a change in property prices, and the report makes no claim about any of these.

For DLF, the opening fits a wider retail push. The company said in its first-quarter results for 2026-27 that rental income rose 9 per cent, and that its rental portfolio of 49.6 million square feet was 95 per cent occupied. DLF has also said it plans to take its retail mall portfolio from about 5 million square feet to over 10 million square feet by 2030. The Swarovski store is one small step in that plan, and the company has not commented on it directly.

Neither DLF nor Swarovski had issued a public statement on the opening at the time of writing. The report carries no quote from either company and no figures on the store's investment or staffing.

Buyers who want to see the collection in person can check the mall's directory or visit the store during mall hours. Any further openings or changes to the store's address should be confirmed with the brand or the mall management.